Community | University 

Sept 23, 2025

Hello, GrowthHackers! 

Welcome to your daily unfair advantage.

Every morning, we cut through the noise to bring you sharp insights, fast news, and fresh sparks to light up your brain and fuel your hustle. From scrappy hacks to big tech moves, AI shifts to culture flips—this is your intel to stay ahead, move fast, and break boring.

Think of it as your growth-fueled espresso shot.
Short. Smart. Addictive.

Let’s dive in.👇

Quick Hits

1. Threads Updates Profile Search Capacity
   (Someone is mirroring X)

2. Facebook is getting an AI dating assistant
   (Facebook just gave dating a growth funnel. Next stop: A/B testing your pickup lines. 🤖)

3. ChatGPT Targeted in Server-Side Data Theft Attack
   (AI isn’t just smart, it’s a target.)

The Growth joke of the day

Launched 10 experiments this week…9 failed, 1 worked.
Guess which one I’m presenting in the team meeting? 😎

What's New in Growth Hacking/Growth Marketing?

Strategies

• How to Get to the Top of Google Search Results (10 Tips)

  Actionable guide for digital marketers, covering strategies for SEO dominance in organic rankings and AI Overviews. Includes keyword research tips, on-page optimization, local citations, reviews, backlink building, mobile optimization, and technical SEO troubleshooting crucial for growth hackers aiming for search-driven growth.

• How AI Mode Will Redefine Paid Search Advertising
  Every step has chipped away at some level of control for marketers while making it easier for Google to monetize intent.

• Google’s ad tech monopoly remedies trial begins
  A trial many expected to fizzle has delivered a bombshell: Judge Leonie Brinkema ruled Google illegally monopolized digital advertising, setting up a remedies phase that could force major changes to its ad tech stack

• China Opens Bodega Entirely Run by Robot

  When it comes to humanoid robots, there are plenty of reason to be skeptical. While tech investors chomp at the tiniest signs of progress in bipedal robotics, industry analysts caution that it’ll be years before the machines are ready for widespread adoption.

  ____________________________________________________________

People

• Mirror founder Brynn Putnam to unveil her gaming hardware startup.
  Putnam’s path from that breakthrough Disrupt moment to today is a story of very smart timing. Mirror, the connected fitness device that brought boutique workout classes into homes, launched just as the pandemic created unprecedented demand for home fitness solutions.

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What's New in Artificial Intelligence (AI) 

• Nvidia plans to invest up to $100B in OpenAI

  Nvidia announced plans for an up to $100 billion investment in OpenAI to build extensive data centers for training and running AI models, deploying 10 gigawatts of Nvidia systems for OpenAI’s next-gen AI infrastructure.

• Meta Gains Approval to Supply AI Services to US Government Departments

  Meta has been approved by the US General Services Administration to supply its AI services, including open-source Llama models, to US government entities, joining a shortlist of government-approved AI vendors. 

Unleash Your AI Expertise!

AI Rankings Don’t Rise Themselves Here’s Your Shortcut ⚡

By now, we've all tested our brand's AI rankings using one of the many tools out there. But here’s the catch: the only real way to consistently rise in AI search is to strengthen your AI authority.

And the smartest way to do that? Collaborating on content with domain experts who bring trust, depth, and credibility.

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Just mention the code AIAuthority25 when you email or meet the team.

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Become an email marketing guru at the GURU conference. It’s two days full of all things email marketing. Learn more about newsletters, deliverability, design trends, AI, and what NOT to do with email.

What you can expect:

• Keynote Speakers: Nicole Kidman, Amy Porterfield & more!

• The latest digital trends in email marketing & how to increase performance.

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