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Ghosted by Leads, Lost in Google, Crashed by Microsoft? Maybe You Need a Better Brand Story. ☕

Short. Smart. Addictive.

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July 11, 2025

Hello, GrowthHackers! 

Welcome to your daily unfair advantage.

Every morning, we cut through the noise to bring you sharp insights, fast news, and fresh sparks to light up your brain and fuel your hustle. From scrappy hacks to big tech moves, AI shifts to culture flips—this is your intel to stay ahead, move fast, and break boring.

Think of it as your growth-fueled espresso shot.
Short. Smart. Addictive.

Let’s dive in.👇

Quick Hits

  1. Fictional Teams. Real Money. Welcome to the Era of Story-Driven Brands ( Apple Studios makes a move. Brad Pitt stars. Hollywood scripts a fictional team: APXGP.)

  2. LGND wants to make ChatGPT for the Earth 
    (A ChatGPT for the planet?)

  3. Microsoft Outlook hit with hours-long outage 
    (Productivity left the chat at that moment)

  4. Windows 11’s new Black Screen of Death is now rolling out

The Growth joke of the day

Who’s taking credit for my traffic?
AI overviews stealing my clicks and my soul. 🤖

What's New in Growth Hacking/Growth Marketing?

Strategies

People

  • Trump's NASA pick dashes hopes of private space collaborations

    Trump’s appointment of Sean Duffy as acting NASA chief suggests a shift in leadership priorities, possibly deprioritizing private sector collaboration such as with Elon Musk's SpaceX—highlighting the political risks for tech- and marketing-aligned partners.

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What's New in Artificial Intelligence (AI)

  • Gemini AI can now turn photos into videos

    Google just launched a new Gemini AI feature that lets you transform photos into video clips. The new photo-to-video capability is powered by Google’s Veo 3 video model, and it can transform reference images into eight-second videos complete with AI-generated audio, including background noises, environmental sounds, and speech.

  • Google Adds Still Image Animation to its AI Creation Suite

    Google’s Flow tool now supports speech generation in still image animations. This could drive viral content and brand engagement through animated assets in marketing.

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