Community | University 

Mar 09, 2026

Hello, GrowthHackers! 

Welcome to your daily unfair advantage.

Every morning, we cut through the noise to bring you sharp insights, fast news, and fresh sparks to light up your brain and fuel your hustle. From scrappy hacks to big tech moves, AI shifts to culture flips this is your intel to stay ahead, move fast, and break boring.

Think of it as your growth-fueled espresso shot.
Short. Smart. Addictive.

Let’s dive in.👇

Quick Hits

1. X is testing a new ad format that connects posts with products

   (Scrolling and shopping finally holding hands.)

2. Anthropic’s Claude found 22 vulnerabilities in Firefox over two weeks

   (AI bug hunters entering the chat.)

3. The 10 Best PPC Ad Networks
   (Because Google Ads isn’t the only game in town.)

PPC Joke of the Day

Why did the marketer test 10 PPC networks?
Because the algorithm said, “diversify or cry.”

What's New in Growth Hacking/Growth Marketing?

Strategies

• Why organic search is becoming a brand trust channel

  The focus of search is evolving from merely acquiring traffic to building brand trust. Discover how mastering narrative control, establishing authority, and maintaining omnipresence are now the keys to achieving SEO success.

• Agentic Commerce Is Here: What It Means for the Ecommerce Industry

  Traditional online shopping involves manually searching for products, comparing options, and completing purchases. However, AI agents are revolutionizing this process by handling it all for you. This guide will explore the concept of agentic commerce, its transformative impact on the ecommerce landscape, and how retailers and marketers can adapt to this emerging trend.

• How to Track Your Google AI Mode Visibility with Semrush

  Experience a transformative search journey with AI Mode, a cutting-edge feature that leverages generative AI to deliver direct answers within Google Search. This innovation not only enhances your content's visibility but also establishes your brand as a thought leader and boosts engagement. Semrush’s AI Visibility Toolkit will walk you through the process of tracking your AI Mode visibility, step by step.

• Why most marketers are still only experimenting with AI
  Executives are pushing hard for AI adoption, but most marketing teams lack the needed strategy, training and data.

• A roadmap for AI, if anyone will listen

  Washington's split with Anthropic highlighted the absence of coherent AI regulations, prompting a bipartisan group to create a framework for responsible AI development that the government has yet to provide.

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People

• Google’s Liz Reid Says LLMs Unlock Audio And Video Indexing

  Multimodal LLMs have revolutionized Google's ability to comprehend audio and video, reaching unprecedented levels of understanding. Reid suggested an upcoming feature where Google will highlight sources you're already subscribed to. These advancements are made possible through the power of multilingual access.

Build AI that wins⚡️

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Sign up today and get $10 for the first 100 sign-ups plus free Zerve credits 
to build and ship more projects.

What's New in Artificial Intelligence (AI) 

• Google AI Mode Cites Itself More Often, With More Organic Links
  Recent data from SE Ranking reveals a significant shift in Google's self-referencing within AI Mode. Now, a majority of Google's self-citations in this mode direct users to organic search results. Impressively, Google emerges as the most cited domain in 19 out of the 20 niches examined.

• AI Max Brand Controls Expand, VRC Non-Skip Ads Go Global
  AI Max text guideline access has been expanded, and VRC non-skip ads have been launched globally, empowering advertisers with enhanced control over AI-generated copy and extended reach on YouTube CTV.