Community | University 

July 21, 2025

Hello, GrowthHackers! 

Welcome to your daily unfair advantage.

Every morning, we cut through the noise to bring you sharp insights, fast news, and fresh sparks to light up your brain and fuel your hustle. From scrappy hacks to big tech moves, AI shifts to culture flips—this is your intel to stay ahead, move fast, and break boring.

Think of it as your growth-fueled espresso shot.
Short. Smart. Addictive.

Let’s dive in.👇

Quick Hits

1. Is It “Too SEO”? Google Just Answered
   (There’s no such thing as "too SEO"—just bad UX disguised as optimization.)

2. For Privacy’s Sake: Don’t Hand AI the Keys to Your Life
   (We’re giving AI more data than we’d give a first date.)

3. Major Microsoft Breach Exposes U.S. Agencies in Global Hack
   (The next big SaaS differentiator? Security-first architecture.)

The Growth joke of the day

I told my CRM I needed more leads.
It ghosted me. 👻

What's New in Growth Hacking/Growth Marketing?

Strategies

• Cartken’s Growth Move: Goodbye Streets, Hello Warehouses

  Autonomous robotics startup Cartken, known for its four-wheeled robots that deliver food on college campuses and through Tokyo’s bustling streets, has found a new area of focus: industrials. 

• iOS 27 Isn’t Just an Update—It’s the Foldable iPhone’s Fate

  Apple’s first foldable iPhone is expected to arrive in late 2025, but the real test may not come from the hardware. Instead, it could come from how well iOS 27 — the next version of Apple’s operating system — supports this new kind of device.

• DuckDuckGo now lets you hide AI-generated images in search results

  Privacy-focused browser DuckDuckGo is rolling out a new setting that lets users filter out AI images in search results. The company says it’s launching the feature in response to feedback from users who said AI images can get in the way of finding what they’re looking for.

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  People

• Former Tesla president discloses the secret to scaling a company

  “We scaled Tesla in 30 months from $2 billion in revenue to $20 billion in revenue,” Jon McNeil, the former president of Tesla who is now co-founder and CEO of DVx Ventures, told the crowd at TechCrunch’s All Stage event in Boston.

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What's New in Artificial Intelligence (AI)

• Alexa’s new AI agent is ambitious but unfinished.

  The idea is I can talk to Alexa Plus as I would to a real personal assistant and ask it to do tasks, such as reserving a restaurant for my friend’s birthday, finding an electrician to fix my broken sprinkler pump, or booking tickets to a Chris Isaak concert.

• Netflix admits it used generative AI in a big sci-fi hit to cut costs

  Netflix used generative AI to create a scene in the sci-fi series The Eternaut — a first for one of the streamer’s original shows or films. During an earnings call on Thursday, Netflix co-CEO Ted Sarandos said the use of AI was faster than using traditional visual effects tools and helped cut costs.

Kickstart your holiday campaigns

CTV should be central to any growth marketer’s Q4 strategy. And with Roku Ads Manager, launching high-performing holiday campaigns is simple and effective.

With our intuitive interface, you can set up A/B tests to dial in the most effective messages and offers, then drive direct on-screen purchases via the remote with shoppable Action Ads that integrate with your Shopify store for a seamless checkout experience.

Don’t wait to get started. Streaming on Roku picks up sharply in early October. By launching your campaign now, you can capture early shopping demand and be top of mind as the seasonal spirit kicks in.

Get a $500 ad credit when you spend your first $500 today with code: ROKUADS500. Terms apply.

Holiday performance starts now.