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- Holiday Playbooks, Hashtag Shifts & Hero Frameworks: This Week in Growth ☕️
Holiday Playbooks, Hashtag Shifts & Hero Frameworks: This Week in Growth ☕️
Short. Smart. Addictive.
Oct 02, 2025
Hello, GrowthHackers!
Welcome to your daily unfair advantage.
Every morning, we cut through the noise to bring you sharp insights, fast news, and fresh sparks to light up your brain and fuel your hustle. From scrappy hacks to big tech moves, AI shifts to culture flips—this is your intel to stay ahead, move fast, and break boring.
Think of it as your growth-fueled espresso shot.
Short. Smart. Addictive.
Let’s dive in.👇
Quick Hits
The Core Reality and Your Hero Diagram
(Strategy frameworks aren’t just visuals they’re alignment tools.)Reddit Publishes Holiday Marketing Guides
(It’s beginning to look a lot like 🎄)Threads Is Hiding Hashtags in Cross-Posts From Instagram
(Less about chasing hashtags, more about creating content people can’t scroll past.)
The Growth joke of the day
Told my client SEO takes time…
Now they’re asking if we can run it on same-day delivery. 🚀
3-Minute News Bulletin with
Growth Hackers
This week's 🙌 News Bulletin explores:
AI Innovations Transform Consumer Tech, Marketing, and Online Search
🚀 This Week in Growth: AI is Everywhere
From AI companions hitting 20M users to Kindle turning into an interactive productivity hub, consumer tech is being redefined. PayPal’s Honey now integrates with chatbots to make shopping conversational, while TikTok rolls out AI-powered travel ads that turn wanderlust into bookings. Google sharpens campaign insights with Meridian upgrades, and AI overviews are rewriting the rules of search—zero-click results are the new normal. For marketers, value ladders and local SEO automation remain the levers for trust, revenue, and visibility in this shifting landscape.
What's New in Growth Hacking/Growth Marketing?
Strategies
OpenAI launches Study Mode to promote critical thinking
ChatGPT’s Study Mode challenges traditional answer-supply models by encouraging user interaction for learning. This product shift creates new digital marketing angles and community engagement models, aligning with educational growth hacking strategies.
GA4 Five Years Later: The Current State Of Marketing Analytics
Five years into Google Analytics 4 (GA4), adoption challenges persist. Marketers cite usability and data reliability issues but note progress with AI-powered features like Generated Insights and Anomaly Detection. The article provides practical recommendations for teams and discusses why strategic supplementation with additional analytics tools is vital for growth and accurate measurement.
Finding The Perfect Balance Between AI And Human Control In Google Ads
Google Ads in 2025 looks nothing like it did in 2019. What used to be a hands-on, keyword-driven platform is now powered by AI and machine learning. From bidding strategies and audience targeting to creative testing and budget allocation, automation runs through everything.
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People
Karandeep Anand: Building the future of AI and video for millions
Profile of Karandeep Anand, CEO of Character.AI. Highlights his previous impact at Brex and Meta, and his leadership in expanding AI-powered conversational and video features to 20M+ users, positioning Character.AI as an innovator in AI platform growth.
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What's New in Artificial Intelligence (AI)
Deta’s Surf app is an amalgamation of an AI browser and NotebookLM
Deta launches Surf, an AI-powered browser and research tool that creates editable, Notion-style notebooks. Users can summarize web content, generate code, and maintain offline data for student/researcher use. Cloud backup and collaboration features are planned for the future.
Prickly Pear Health will showcase how it’s helping women’s brain health at TechCrunch Disrupt 2025
Prickly Pear Health, founded by Iman Clark, uses an AI-powered, voice-first companion app to help women in midlife track and manage cognitive health issues related to hormones. The company combines AI analysis of speech and context with wearables data for personalized insights, targeting an under-served health niche.