Community | University 

July 23, 2025

Hello, GrowthHackers! 

Welcome to your daily unfair advantage.

Every morning, we cut through the noise to bring you sharp insights, fast news, and fresh sparks to light up your brain and fuel your hustle. From scrappy hacks to big tech moves, AI shifts to culture flips—this is your intel to stay ahead, move fast, and break boring.

Think of it as your growth-fueled espresso shot.
Short. Smart. Addictive.

Let’s dive in.👇

Quick Hits

1. WordPress Gets an AI Boost with WP Engine’s New Toolkit
   (No code? No problem. WP Engine is turning WordPress into a growth machine.)

2. Real-Time Defense: Shutting Down SharePoint Exploits as They Happen
   (Security is no longer about patching—it’s about preempting.)

3. VSCO’s iPhone Camera App Goes Global
   (The creator economy isn’t just scaling—it’s localizing.)

The Growth joke of the day

How many marketers does it take to change a lightbulb?
None. They’ve automated it, optimized it,
and now sell it as a subscription. 😂

Start Here. Learn Together. Grow Always.

Dive into the future with topics
like Growth Hacking.

Discover our courses designed for doers, builders, and growth-minded teams.

What's New in Growth Hacking/Growth Marketing?

Strategies

• Amazon’s Next Move? AI That Listens 24/7
  Amazon has acquired the AI wearables startup Bee, according to a LinkedIn post by Bee co-founder Maria de Lourdes Zollo. Amazon confirmed the acquisition to TechCrunch but noted that the deal has not yet closed.

• PayPal Supercharges Cross-Border Payments with Asian Wallet Expansion
  PayPal announced Wednesday it has partnered with global wallet companies to create a platform called PayPal World that is designed to make cross-border commerce easier.

• Coty Bets on Innovation to Crack the Gen Z Code

  Coty introduces EmoChar, a proprietary technology mapping consumer emotions to scent profiles. This AI innovation allows Coty to personalize and market fragrances more effectively — a blend of data-driven marketing and AI used to trigger purchase intent.

  ____________________________________________________________

  People

• CEO apologises after Replit AI goes rogue, deletes firm’s data and ‘makes up fake users’

  Replit CEO Amjad Masad has apologised for an incident where his company’s AI tool deleted another firm’s entire code base, and then lied about it.

Mindvalley AI Summit 2025

Use AI to Grow —
or Be Replaced by Those Who Do

If you’re not fluent in AI, your competitive edge is already slipping.
Master it now and you’ll save 10+ hours a week, unlock faster revenue growth, and lead innovation — instead of scrambling to catch up.

Join 150,000+ Attendees at the Free 3-Day Mindvalley AI Summit 2025

📅 July 25–27 | World-Class AI Experts. Real-World Tools. Future-Proof Strategies.

What's New in Artificial Intelligence (AI)

• Oracle Just Became AI’s Most Expensive Power-Up

  OpenAI’s confirmation of the $30B/year Oracle deal signals aggressive infrastructure scaling and investment in AI. This data center capacity will support OpenAI's continued rollout of large-scale agentic AI products, impacting digital automation at scale.

• Elon Musk Says 'They Simply Don't' Have The Funding, Doubts Stargate AI

  Internal feuds between OpenAI CEO Sam Altman and SoftBank founder Masayoshi Son have stalled the project, dramatically scaling back its grand vision, and drawing a sharp “I told you so” from Elon Musk, who has consistently questioned the venture’s financial backing.

Find out why 1M+ professionals read Superhuman AI daily.

In 2 years you will be working for AI

Or an AI will be working for you

Here's how you can future-proof yourself:

1. Join the Superhuman AI newsletter – read by 1M+ people at top companies

2. Master AI tools, tutorials, and news in just 3 minutes a day

3. Become 10X more productive using AI

Join 1,000,000+ pros at companies like Google, Meta, and Amazon that are using AI to get ahead.

Sign up and start learning AI