Community | University 

Nov 27, 2025

Hello, GrowthHackers! 

Welcome to your daily unfair advantage.

Every morning, we cut through the noise to bring you sharp insights, fast news, and fresh sparks to light up your brain and fuel your hustle. From scrappy hacks to big tech moves, AI shifts to culture flips this is your intel to stay ahead, move fast, and break boring.

Think of it as your growth-fueled espresso shot.
Short. Smart. Addictive.

Let’s dive in.👇

Quick Hits

1. LLMs.txt Structure: Markdown for AI-First Content Curation
   (We’re literally creating cheat sheets for AI now. 2025 is wild.)

2. Stop optimizing. Start orchestrating. That’s SEO now.
   (Keywords matter, but experience architecture? That’s the new high score.)

3. Target to launch ChatGPT app with multi-item baskets, fresh food
   (When your cart arrives in ChatGPT, you know growth has entered warp speed.)

The Growth joke of the day

Why did the LLM refuse to take a break?
Because it said, “I can’t I’m literally built different.”

3-Minute News Bulletin with Roxie

This week's 🙌 News Bulletin explores:
AI Innovations Shape Major Tech Updates from OpenAI, Tesla, Meta, and More

This week in growth is stacked.

This week in growth, AI is everywhere. OpenAI rolled out voice mode inside ChatGPT, Meta boosted ad performance with new automation tools, and YouTube started testing conversational feed controls. Tesla hit EU roadblocks with FSD, TikTok launched its Foundry Program for investor-backed brands, and Copilot prepares to leave WhatsApp.

New research also shows AI search engines cite very different sources than Google a clear shift toward AI-first visibility. And OpenAI’s hardware project with Jony Ive hints at a calmer, post-smartphone future.

What's New in Growth Hacking/Growth Marketing?

Strategies

• SEO Fundamentals Still Drive AI Performance

  The research suggests traditional SEO signals—quality backlinks, authority, up-to-date content—remain the strongest predictors of AI visibility, meaning growth marketers should keep fundamental strategies in place.

• TikTok Adds New Mental Health and Well-Being Resources In-App

  TikTok introduces new platform features focused on healthy usage: meditation, affirmation journals, sound generators, and “Well-being Missions” to encourage mindful app behavior. Aimed at improving user experience and addressing mental health, particularly for younger demographics.

• AI Drives “Query Sequence” Optimization for Digital Brands

  Argues for optimizing digital content not just for keywords, but for multi-instance user journeys in AI, reframing growth marketing best practices.

• YouTube is working on a feature that will fix the messy home feed
  Finding a YouTube video that truly matches our interests can sometimes be a challenge. The video-sharing platform appears to have recognized this issue and is taking steps to address it with its new experimental feature, “Your Custom Feed.”

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People

• Nordic founders are taking bigger swings, and it’s paying off

  Ten years ago, raising €1 million in Copenhagen was enough to make waves in the region’s tech scene. Today, the Nordics are turning out billion-dollar companies like Lovable which hit $200 million in revenue just 12 months after launching.

What's New in Artificial Intelligence (AI) 

• Musk’s xAI to build small solar farm adjacent to Colossus data center
  Artificial intelligence startup xAI, founded by Elon Musk, told city and county planners in Memphis last week that it plans to build a solar farm next to its Colossus data center one of the world’s largest facilities for training AI models.

• OpenAI, Google, Anthropic Not Officially Using LLMs.txt

  Major AI companies have not confirmed that they respect or use llms.txt for crawling or content selection, so its growth impact is speculative as of now.

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