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- Today’s Growth Drop: Smarter Ads, Video Feeds, and AI-Powered Retail Therapy ☕️
Today’s Growth Drop: Smarter Ads, Video Feeds, and AI-Powered Retail Therapy ☕️
Short. Smart. Addictive.
Dec 09, 2025
Hello, GrowthHackers!
Welcome to your daily unfair advantage.
Every morning, we cut through the noise to bring you sharp insights, fast news, and fresh sparks to light up your brain and fuel your hustle. From scrappy hacks to big tech moves, AI shifts to culture flips this is your intel to stay ahead, move fast, and break boring.
Think of it as your growth-fueled espresso shot.
Short. Smart. Addictive.
Let’s dive in.👇
Quick Hits
LinkedIn Outlines New Ad Formats, Including AI Variants
(LinkedIn really said: what if your feed… but smarter and louder?)Spotify launches music videos in the U.S. and Canada for Premium subscribers
(Great, now I can get distracted visually too.)Google’s AI try-on app Doppl adds a shoppable discovery feed
(Google helping me buy clothes I absolutely don’t need, but will.)
The Growth joke of the day
Why did the AI refuse to join the meeting?
Why did the AI stylist quit Doppl?
Because it said:
“I can recommend outfits… but I can’t fix your impulse buying.”
What's New in Growth Hacking/Growth Marketing?
Strategies
YouTube Shorts Algorithm May Now Favor Fresh Over Evergreen
Analysts report that YouTube Shorts older than 28-30 days are now deprioritized by the platform, pushing creators to produce more frequent content rather than invest in long-lasting video assets.
Claude Code is coming to Slack, and that’s a bigger deal than it sounds
Anthropic is launching Claude Code in Slack, allowing developers to delegate coding tasks directly from chat threads
Pebble’s founder introduces a $75 AI smart ring for recording brief notes with a press of a button
After rebooting the Pebble smartwatch brand, founder Eric Migicovsky is expanding his company’s device lineup with a new smart wearable: an AI-powered smart ring known as Index 01. Named for the finger where the ring is meant to be worn, the new $75 ring is not meant to be a competitor to always-on, always-listening AI devices, like the AI pendant Friend, but instead offers a way to record quick notes and reminders with a press of a button on the ring’s side.
TikTok Launches Shared Feed Options to Enhance Connection
TikTok introduces a "shared feed" for collaborative content discovery, shared collections, and greeting cards to increase engagement and communal experiences mirroring Instagram’s Blend and Pinterest functionalities.
Investor letter reveals skyrocketing growth of Waymo’s robotaxi rides
The Alphabet-owned self-driving company has been coy ever since, simply stating it is providing many hundreds of thousands of weekly rides. Now, we have a firmer grasp on those weekly ride numbers, thanks to a leaked letter from Tiger Global Management to it investors that was first reported by CNBC.
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People
Not many movements from our fellow Senior Growth Marketers today 🫠
Upcoming webinar
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What's New in Artificial Intelligence (AI)
You can buy your Instacart groceries without leaving ChatGPT
OpenAI and Instacart have partnered to let users shop for groceries entirely within ChatGPT, using AI for meal ideas, list creation, and checkout. It's a step forward in "agentic commerce," blending generative AI with e-commerce.
LLM Payments To Publishers: The New Economics Of Search
A deep dive into new models for compensating publishers as traffic from search engines declines due to AI features. Covers usage-based revenue sharing, flat-rate deals, and legal settlements, with big impacts for content marketing and SEO.
Banish bad ads for good
Your site, your ad choices.
Don’t let intrusive ads ruin the experience for the audience you've worked hard to build.
With Google AdSense, you can ensure only the ads you want appear on your site, making it the strongest and most compelling option.
Don’t just take our word for it. DIY Eule, one of Germany’s largest sewing content creators says, “With Google AdSense, I can customize the placement, amount, and layout of ads on my site.”
Google AdSense gives you full control to customize exactly where you want ads—and where you don't. Use the powerful controls to designate ad-free zones, ensuring a positive user experience.


