Today’s Growth Drop: Smarter Models, Safer Shoppers, and More Social Chaos ☕️

Short. Smart. Addictive.

In partnership with

Nov 25, 2025

Hello, GrowthHackers! 

Welcome to your daily unfair advantage.

Every morning, we cut through the noise to bring you sharp insights, fast news, and fresh sparks to light up your brain and fuel your hustle. From scrappy hacks to big tech moves, AI shifts to culture flips this is your intel to stay ahead, move fast, and break boring.

Think of it as your growth-fueled espresso shot.
Short. Smart. Addictive.

Let’s dive in.👇

Quick Hits

  1. Facebook takes on Reddit with launch of nicknames for Facebook Groups (Nicknames? So Groups are officially entering their Reddit era)

  2. Anthropic releases Opus 4.5 with new Chrome and Excel integrations (AI that can handle my tabs AND my formulas?)

  3. Amazon sounds the alarm on Prime scams
    (Amazon warning users is the new seasonal trend)

The Growth joke of the day

Why did the LLM refuse to answer the question?
Because it said,
“Sorry, I can’t help this seems like something future me would know.”

What's New in Growth Hacking/Growth Marketing?

Strategies

  • Google’s Mueller Questions Need For LLM-Only Markdown Pages

    Google’s John Mueller advises marketers to avoid LLM-optimized Markdown/JSON-only pages for AI, suggesting focus on clean HTML and structured data to improve both SEO and AI parsing, as LLMs are already capable of handling HTML formats.

  • TikTok Launches ‘Foundry’ Program to Promote its Ads

    TikTok announced “Foundry,” an accelerator program that partners with VC/PE firms to offer strategic support, ad incentives, early feature access, and education to their portfolio brands, aiming to drive brand growth via TikTok-focused marketing strategies.

  • X Clarifies Details About its New Location Sharing Feature

    X (formerly Twitter) addresses transparency in account location display, aiming to help users identify foreign influence and bot accounts—another trend toward increasing platform trust and engagement transparency in social media marketing.

  • Former MrBeast content strategist is building an AI tool for creator ideation and analytics

    Short videos are in high demand. Across large platforms like Instagram, Facebook, YouTube, and TikTok, users are watching billions of videos every day, with companies benefiting massively from this content explosion. For creators, this often means there is pressure to create more content than ever before to be relevant and make a living out of it, especially as more AI-generated slop is infiltrating these platforms.

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People

  • Roblox CEO interview gets heated over child safety
    Roblox CEO Dave Baszucki joined The New York Times’ Hard Fork podcast to discuss the gaming platform’s new age-verification feature — but he seemed to get frustrated at the number of questions focused on child safety.

Our next upcoming webinar

You sure you want to miss this one? 👀

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The Future of Search is Conversation. ⚡️

In this session, with Theo we’ll dive into how brands can enhance their visibility within large language models (LLMs). We’ll start by defining brand visibility in the LLM landscape and then explore how AI overviews and modes shape search results.

We’ll discuss the nuances between branded and non-branded prompts and clarify the difference between monitoring LLMs versus actively engaging with them.

Additionally, we’ll cover the difference between SEO and GEO, and why GEO should not be treated as a standalone strategy.

📣 LIVE WEBINAR
📅 NOVEMBER 27th, 2025
🕛 9AM PT - 12PM ET - 5PM GMT

What's New in Artificial Intelligence (AI) 

Make Every Platform Work for Your Ads

You’re running an ad.

The same ad. On different platforms. Getting totally different results.

That’s not random: it’s the platform effect.

So stop guessing what works. Understand the bit-sized science behind it.

Join Neuroscientist & Neurons CEO Dr. Thomas Ramsøy for a free on-demand session on how to optimize ads for different platforms.

Register & watch it whenever it fits you.