When AI Builds Apps and Attention Collapses: Growth Gets Interesting ☕️

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Oct 07, 2025

Hello, GrowthHackers! 

Welcome to your daily unfair advantage.

Every morning, we cut through the noise to bring you sharp insights, fast news, and fresh sparks to light up your brain and fuel your hustle. From scrappy hacks to big tech moves, AI shifts to culture flips this is your intel to stay ahead, move fast, and break boring.

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Let’s dive in.👇

Quick Hits

  1. The Core Reality and Your Hero Diagram
    (The Hero Diagram is only as strong as the clarity behind it.)

  2. YouTube View Drops Likely Tied To Ad-Block List Change
    (When your “views” vanish overnight, it’s not the algorithm it’s the ecosystem.)

  3. Introducing apps in ChatGPT
    (ChatGPT just went from assistant to ecosystem)

The Growth joke of the day

Why would Sherlock Holmes make a good social media marketer?
Because he’s good at stalking other people.

What's New in Growth Hacking/Growth Marketing?

Strategies

  •  Instagram introduces new ‘Ring’ award for top creators

    Instagram launches a global award program recognizing 25 creators shaping culture, granting a custom gold ring and enhanced profile features, but no monetary prizes. The move comes as creator monetization declines, amidst a 52% drop in brand deals in 2024 and a tougher digital creator marketing environment.

  • The end of SEO-PPC silos
    AI-driven search is blurring the line between organic and paid.
    Learn how uniting SEO and PPC boosts visibility, intent, and brand authority.

  • OpenAI launches AgentKit to help developers build and ship AI agents 
    “AgentKit is a complete set of building blocks available in the open AI platform designed to help you take agents from prototype to production. It is everything you need to build, deploy, and optimize agent workflows with way less friction,” Altman said.  

  • Builderius Brings AI-Assisted GraphQL Development To WordPress

    Builderius enables GraphQL development in WordPress with AI-assisted learning, letting developers learn and build efficiently. AI acts as an interactive project tutor, aiding both skill acquisition and productivity in WordPress-based digital marketing projects.

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People

New Webinar Announcement:
Prepare Yourself!

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Turn product chaos into a repeatable system for growth.⚡️

In our next webinar with Theo Moulos, Chief Strategy Officer Growthhackers.com You’ll discover how to treat product management like a growth hacker.
You’ll learn how to validate ideas fast, prove traction before you overbuild, and create products that scale without burning cash.

🚀 LIVE WEBINAR
📅 09 OCTOBER 2025
🕛 9AM PT - 12PM ET - 5PM GMT

This event is for the builders, dreamers, and doers 
who know there’s a better way.

What's New in Artificial Intelligence (AI) 

  • Sam Altman says ChatGPT has hit 800M weekly active users

    OpenAI’s CEO Sam Altman announces ChatGPT now serves 800 million weekly active users. Significant adoption among consumers, developers, enterprises, and governments. OpenAI's growth is powered by rapid product launches and infrastructure expansion, setting a pace in the AI and digital marketing landscape.

  • Meta Announces New Subsea Cable Project to Increase Global Connectivity

    Meta unveils Candle, a new subsea cable for APAC, part of broader global projects to boost high-speed connectivity and support the development of AI tools and digital growth. Enhances potential user base for digital and AI services in the region.

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