Community | University 

Apr 22, 2025

Hello, GrowthHackers! 

Welcome to your daily unfair advantage.

Every morning, we cut through the noise to bring you sharp insights, fast news, and fresh sparks to light up your brain and fuel your hustle. From scrappy hacks to big tech moves, AI shifts to culture flips—this is your intel to stay ahead, move fast, and break boring.

Think of it as your growth-fueled espresso shot.
Short. Smart. Addictive.

Let’s dive in.👇

Quick Hits

1. Instagram Expands AI Age Checking, Parent Notifications

2. Airbnb Will Now Show Users the Total Cost of Their Stay Right Away

3. Click fraud prevention becomes a budget saver in lead gen campaigns

The Growth joke of the day

Why did the AI refuse to join the startup’s brainstorming session?
Because it had already predicted the outcome—and optimized it overnight!

Start Here. Learn Together. Grow Always.

Discover our courses designed for doers, builders, and growth-minded teams. Learn from real-world experiments and proven frameworks
Start your journey—grow faster, together.🤘

What's New in Growth Hacking/Growth Marketing?

Strategies

• Organization-labeled blue checks: a new trust marketing layer

  Bluesky’s checkmark system tagging trusted verifiers brings brand credibility into identity—it introduces a new marketing layer to the trust stack of social media platforms.

• Marketing to Young Consumers Online: Clicks, Consent, and Conscience

  Marketers are rethinking strategies to connect with youth amid rising livestream restrictions and content filters, emphasizing trust and ethics.

• Unsupervised blue check issuance could present trust loopholes

  Giving third-party organizations full power to verify users raises questions about Bluesky’s control over abuse and brand integrity—a growth decision with both scalability upside and risk.

Automated PPC platforms need human strategy to win

With PPC tools becoming more automated, the need for human-led creative targeting, seasonal budget rotation and fraud prevention becomes essential for success.

People

• Synthesia CEO Highlights Value in AI-Driven Workflows

  Victor Riparelli, CEO of Synthesia, emphasized that the real value in AI lies in developing products and workflows around AI models, suggesting that companies focusing on practical applications will lead the industry.

Upcoming Webinar

Exciting news! Our webinar has been rescheduled, and it's now your chance to discover the ultimate growth strategies that’ll take your business to the next level! Are you ready to accelerate your growth? 🚀

The Fastest Way to Hack Growth! 📈

Tired of slow growth and marketing guesswork? Buckle up. This isn't your average webinar — it's a full-throttle, no-fluff crash course in scaling smarter, faster, and louder.

Growth hacking is cool... but what if you could skip the line and hit fast-forward on your results?

Enter Peter Lang, your guide to the wild, high-stakes world of inorganic growth—where Mergers & Acquisitions aren’t just for Wall Street big shots, but for smart marketers who want to 10x their impact without waiting a decade.

This isn’t just another event. It’s a growth wake-up call.

🗓️ Date: April 23, 2025
⏰ Time: 9AM PT - 12PM ET - 5PM GMT
💻 Where: Online — wherever you are

📈 Ready to stop guessing and start growing?
Let’s hack — fast.​

What's New in Artificial Intelligence (AI)

• AI's Role in Drug Development Discussed at Bio-IT World Event

  Experts at the Bio-IT World Venture, Innovation, and Partnering event examined AI's transformative potential in drug development, highlighting both its promises and the challenges that remain.

• DOJ Accuses Google of Using AI to Extend Search Monopoly

  The U.S. Department of Justice has initiated an antitrust trial against Google, alleging the company leverages its AI products to maintain dominance in online search. The DOJ seeks remedies including the divestiture of Chrome and potential sale of Android.

• ESA and IBM Launch TerraMind AI for Earth Observation

  The European Space Agency and IBM have introduced TerraMind, an open-source AI model designed for Earth observation. TerraMind utilizes nine data modalities to monitor climate change and global issues in real time.

The Future of Voice AI Is Here

Discover why forward-thinking enterprises are rapidly adopting Voice AI Agents. This guide breaks down the $47.5B market shift, highlights emerging trends, and offers practical steps for successful implementation.

Learn how leading teams are using Voice AI to boost efficiency, elevate customer experience, and start delivering measurable results—in as little as 3 weeks.

Download the free guide